We designed an all-in-one on-demand experience—bringing everyday services like rideshare, food delivery, retail, rentals, and travel bookings into a single, intuitive platform. This included end-to-end UI/UX design for seven user and driver-facing mobile apps, as well as powerful admin and franchise platforms. The goal: to create a seamless, scalable ecosystem that mirrors real-world convenience through clean, accessible digital interfaces.

Client

Confidential

Project

UI, UX Design

Industry

Mobility & Delivery Tech

Tools Used

Figma

Screens

512

Mobile App and Backend Platform

Note: Due to confidentiality agreements, the client’s name has been withheld.


Overview

A US-based company set out to revolutionize daily convenience by creating an all-in-one mobile application that integrates rideshare, grocery and food delivery, retail logistics, vacation rentals, and flight booking—under a single platform. As the lead designer, I was responsible for architecting the user experience and interface design for seven core applications, including a dedicated driver app, along with advanced web-based platforms for administrators and franchises.

Challenge

The challenge lay in designing a modular yet cohesive digital experience that serves diverse user types—from customers to drivers, admins to franchise managers—without overwhelming the interface. The platform needed to mirror the intuitive experience offered by industry giants like Uber and Airbnb, while offering customized modules for each service.


Solution

I spearheaded the design of a comprehensive ecosystem that included:

Mobile Modules for End Users and Drivers

  1. Rideshare Module

    • Real-time ride booking, live tracking, and seamless navigation.

    • Emphasis on intuitive UI to simplify ride requests.

  2. Grocery & Food Delivery Module

    • Easy selection, cart management, and location-based deliveries.

    • Designed with minimal steps from browsing to checkout.

  3. Retail Delivery Module

    • On-demand delivery of retail items with a digitized shopping experience.

  4. Vacation Rentals Module

    • Engaging property listings with high-visual appeal.

    • Streamlined search, calendar integration, and secure booking flows.

  5. Flight Booking Module

    • Clean UX for browsing, filtering, and booking flights.

    • Emphasis on flexibility and quick decision-making.

  6. Driver Module

    • Inspired by best-in-class logistics apps.

    • Focused on route optimization, task management, and earnings dashboard.


Web Platforms for Operations Management

  1. Admin Dashboard

    • Unified view of key metrics, user activity, and platform health.

    • Included tools for user management, approvals, and content moderation.

    • Advanced analytics for engagement, trends, and operational KPIs.

  2. Franchise Dashboard

    • Empowered franchise owners to manage services independently.

    • Modules for branding, service management, performance tracking, and feedback analytics.



Back to Top